How do you make political communication relevant in today’s world? By making it fast! Especially when it comes to political communication, timing is everything and the news need to go online about a meeting as soon as possible. That’s exactly why I developed my instant-coverage workflow that allows to deliver high-quality video and photography on the same day. The project with the State Ministry of Baden-Württemberg and the International Lake Constance Conference (IBK) on June 26 and 27, 2025, was a great example of what this workflow can do. From planning to delivery, I handled everything myself. This means the client had no need to coordinate a photographer, a videographer, an editor, and a project manager. I was all of that in one person, which not only kept communication smooth but also saved valuable time and budget. Day 1 – Study Visit on the Ship "Komoran"On Thursday, June 26, I joined the delegation on the research vessel Komoran in Langenargen. The scientists from the Institute for Lake Research (LUBW) gave us an inside look at how the Quagga mussel is disrupting the ecosystem of Lake Constance. I captured photos and video throughout the visit. By the evening of the same day, I had already delivered:
Photo Gallery: Science Visit on the Komoran Day 2 – IBK Strategy Meeting in KressbronnThe next morning at 08:00, I arrived early in Kressbronn to set up for the official IBK Ministers' Strategy Meeting. The most important moment was the group photo of the State Secretaries. Since the goal was to have Lake Constance and the Alps clearly visible in the background, I used a three-flash setup to balance the bright daylight with professional lighting. Everything was in place before the ministers arrived. The moment the group picture was taken, I edited it on-site and handed it over for immediate use in press releases. During the meeting, I continued taking photos and editing in real time, checking in regularly with the communication team to see if anything specific was needed. I also implemented final feedback on the event video while the discussions were still going on.
By the time the meeting ended, I had delivered:
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Real-Time Content: Teaser & Instant VideoBefore the event began, I created a teaser video to build momentum and invite people to attend. It was shared through the university's channels and helped generate early interest. During the conference itself, I produced an Instant Video on the first day that was shot, edited, and published the same evening. This short recap was not only shared online but also shown the next morning as an opening highlight for Day 2, giving participants a shared memory and renewed energy. A Comprehensive Video SeriesAt the center of my contribution was a four-part video series designed to communicate the scientific and regional aspects of climate action in a visually engaging way:
Photography for DocumentationOn the second day of the conference, I also took a complete set of photographs to document the event. These images are now available to the university for future use in reports, websites, press releases, and other communication efforts.
On 20 February 2025, I had the opportunity to provide Instant-Coverage for the European Peacebuilding Liaison Office (EPLO) at their high-level civil society meeting in Brussels. The event formed part of the European contribution to the UN Peacebuilding Architecture Review 2025 (PBAR), gathering peacebuilding voices from across the continent. Fast, Relevant, and EngagingFor this event, I produced two short videos of approximately 60 seconds each:
Delivering More Than Just Videos In addition to the instant clips, I also:
Why Instant-Coverage Works:
This assignment once again highlighted how timely, emotional storytelling can amplify the impact of important conversations. People are far more likely to engage with fresh, in-the-moment content—especially when it authentically reflects the tone and purpose of the event. Many thanks to the EPLO team and all participants for making this a meaningful day of peacebuilding dialogue. On 01.02.2025, I attended the Chapter Presidents' Meeting (Kreissprechertreffen) 2025 in Berlin as the chapter president of WJ Konstanz-Hegau, connecting with fellow leaders from JCI Baden-Württemberg and Wirtschaftsjunioren Deutschland. I filmed and edited an Instant-Video about the day to inform my local chapter members on what is happening and the Instant-Video went online the next morning while I was on my train back to Konstanz.
The reactions surprised me as well when it became the most watched video from our Instagram channel as well as the county channel of WJ Baden-Württemberg as well as WJ Germany. Click the link here to the Instant-Video on Instagram: www.instagram.com/p/DFkP3f3IdO2/ This once again proves the crucial point of Instant-Videos: If you want maximum visibility, event videos need to go live as soon as possible. The sooner people can relive the experience, the greater the impact. Waiting weeks to publish a recap means missing out on the momentum, the emotions, and the audience’s attention. Thank you all for the great feedback and response for the video. Luckily I was fully booked the second half of 2024 and all video updates about past projects like the EU Mission to Senegal, Filming at the Paris Peace Forum with a view on the Eiffel Tower or celebrating my 10th Anniversary in Brussels coming soon here on the blog.
In this sense thank you all for the amazing year and specially my project team from the Communication Facility and close collaboration to create all the videos together. On 2nd December 2024, I had the privilege of working with the Eugen-Biser-Stiftung and the Bayerische Landesverein für Heimatpflege e.V. to document their incredible conference, "Muslimisch. Bayerisch. Perspektiven auf Heimat." Held in the Bavarian State Ministry of Finance and Home in Nuremberg, this event was all about exploring the idea of "Heimat" (homeland) in a pluralistic society. With voices from politics, culture, and academia—including Bavaria's Interior Minister Joachim Herrmann and Spiegel editor Dunja Ramadan—it was a day full of thought-provoking discussions and inspiring ideas. Real-Time Impact with Instant Videos: |
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